Provital (booth 309) has spent over 40 years exploring nature’s treasures and applying them to skin and hair care. Provital blends the best of science and nature to develop high-quality, effective ingredients. Its approach integrates creativity with cutting-edge science, using its advanced in vitro lab to create sustainable, plant-based biotechnologies like plant stem cells, microalgae and endophytes.

Headquartered in Barcelona, Spain, Provital leads the cosmetics industry with a global presence in over 114 countries, including the US, and is known for its exceptional customer care and award-winning products. 
 
More info: Provital, www.weareprovital.com